Web page speed and performance is very important to the user experience. If your site is too slow, you‘ll not only be losing visitors, but also potential customers. Search engines like Google factor a website‘s speed into account in search rankings, so when optimizing your site‘s speed, you should take everything into consideration. Every  The post 10 Tips for Optimizing Your Website‘s Speed appeared first on WebFX Blog
Your website is your virtual business card and it often provides the first impression of your business to future customers - making it one of the most important aspects of your company. But if your website still has cobwebs from the 2000s, it‘s time to put together a website redesign process. A website redesign process  The post Website Redesign Process: Your Website Redesign Strategy in 5 Steps appeared first on WebFX Blog.
Need some inspiration to build a high converting website? Websites that convert persuade visitors to become customers. These websites drive more revenue, so if you want to increase your site‘s revenue, use these examples of websites that convert as inspiration! We‘ll go over what makes for the best converting websites and five examples of websites  The post 5 Magnificent Examples of Websites That Convert Visitors into Customers appe
Is robots.txt the straw that‘s breaking your SEO camel‘s back? Search engine optimization (SEO) includes big and small website changes. The robots.txt file may seem like a minor, technical SEO element, but it can greatly impact your site‘s visibility and rankings. With robots.txt explained, you can see the importance of this file to your site‘s  The post What Is Robots.txt and How Does Implementing Robots.txt Affect SEO?
Did you know that 89% of people shop with a competitor after a poor user experience? If your website isn‘t up to par, you risk losing leads to your competition. Luckily, we‘ve created a handy checklist that you can use to make sure your website has everything you need to attract new leads and keep  The post Website Best Practices Checklist: 9 Web Design Best Practices appeared first on WebFX Blog.
Did you know that over 70% of people will research a company on the web before deciding to buy or visit, yet 46% of small businesses in the U.S. don‘t have a website? If you don‘t have a site, people can‘t research your company and determine if you‘re a good fit for their needs. If  The post Need a Website? 6 Reasons to Have a Website for Your Business appeared first on WebFX Blog.
Are you reading this article on your smartphone? If you are, it wouldn‘t be surprising - considering in 2019 alone, there were 3.9 billion unique mobile internet users. That‘s why, in July 2019, Google rolled out mobile-first indexing - forcing website owners to consider the responsiveness of their sites. So, is your website responsive? On  The post Responsive Design Checklist: Your 7-Item List for Responsive Design appeared first o
Did you know that 94% of a user‘s first impression of your business comes from your site‘s design? In this post, we‘ll look at how you can use emotion in your web design to create a great impression, enhance user experience (UX), and drive conversions. Keep reading for my insider tips, or check out our  The post How to Use Emotion for Better Web Design and UX appeared first on WebFX Blog.
You‘ve just set foot in the five-star vacation resort where you‘ll be spending the next week. The lobby smells like fresh linens, the check-in desk is easy to find, and the lighting is warm. The comfort you feel upon entering the resort makes you trust your surroundings, and the beauty makes you want to indulge  The post UX Website Audit: How UX Tests Can Make your Site Like a 5-Star Resort appeared first on WebFX Blog.
Are you looking to start 2020 with a fresh web design for your business and increase your bottom line? If so, you must know what you need to do in 2020 to have a website that drives success for your business. With website statistics for 2020, you can see what to do and what to  The post Website Statistics for 2020: 10 Critical Stats to Know for Web Design appeared first on WebFX Blog.
Your website is your online storefront, whether you operate online, offline, or both, which is why it makes sense to invest in professional web design. How much does it cost to build a website for a small business, though? On average, small businesses will spend 2000 to 10,000 to build a site. The cost to  The post How Much Does It Cost to Build a Website for a Small Business? appeared first on WebFX Blog.
Your website is the foundation of your business‘s online presence. People visit it to learn about your company, find your contact information, and purchase your products. If your website isn‘t working properly or is out of date, you may lose out on significant opportunities, such as new leads and sales. Since 94% of first impressions  The post What Is Website Maintenance? [Beginner‘s Guide] appeared first on WebFX Blog.
Do you want to provide a great experience for visitors on your site? If so, user experience (UX) testing can help you analyze your site to ensure you‘re providing a great experience for your audience. But what is user experience testing? On this page, we‘ll answer this question, and also include: User experience tests to  The post What Is User Experience (UX) Testing? [+4 UX Best Practices] appeared first on WebFX Blog.
Perhaps no choice is as vital to marketing as color. Whether you are selecting the color for a product or for your email marketing campaign, color has a tremendous impact on all of us. Subconsciously, we associate different colors with different things. This infographic examines the psychology of color and looks at some common associations  The post Psychology of Color [Infographic] appeared first on WebFX Blog.
Did you know that for every second faster your website loads, you increase conversions by 7%? A fast loading website leads to longer dwell sessions, improved engagement, and increased conversions. When people can access information fast, they‘re more likely to stay on your page. So now you‘re probably wondering, ‘How fast should my website be?‘  The post How Fast Should My Website Be? [+7 Tips for Speeding Up Your Site]
What is a web-safe font? Every computer comes pre-loaded with a list of fonts. This means that if you use that font on your website, every user will be able to see it. However, if you use a font that you pay for, or add to your computer, not every user will be able to  The post Web-Safe Fonts for Your Next Design Project [Infographic] appeared first on WebFX Blog.
More than half of U.S. companies - 73% to be exact - use website design to help their brand stand out from competitors. That number alone says a lot about the importance of a high-quality, aesthetically pleasing web design. Not only that, but 38% of site visitors will stop engaging with a website if it‘s  The post Improve Web Design: 7 Site-Enriching Web Improvement Ideas appeared first on WebFX Blog.
Transcript: Hi guys, this is John here. I‘m an internet marketing consultant with WebFX. And in this video, we‘ll be going over the top five conversion rate optimization mistakes that I see on a regular basis. My hope is that a few of these will be valuable for your campaigns. Okay, so number one 1.  The post Top Conversion Rate Optimization Mistakes | CRO Best Practices appeared first on WebFX Blog.
You want to make a positive first impression with new visitors. When they come to your site, you want them to take an interest in your products or services and become a customer. If your website isn‘t up to par, though, you risk setting a negative first impression with your audience because 94% of first  The post How Can Web Design Improve Sales? [+5 Ways to Increase Sales with Web Design] appeared first on WebFX Blog.
If you‘re thinking about switching to direct to consumer (D2C) marketing, you‘re probably wondering how to do D2C marketing effectively. D2C marketing involves selling directly to consumers, rather than using a third-party to sell your products, which helps your company reap more profit. It‘s a daunting process, however, to sell your products on your own.  The post D2C Website Examples: 6 Examples of Direct to Consumer Brands